Privacy Policy

VERSION 2.0 – UPDATED: MAY 2018

Our privacy policy is to respect and protect the privacy of visitors to our website. This policy statement tells you how we collect information from you and how we use it. It will assist you in making informed decisions when using our site and our services.

We are committed to respecting your privacy. If you have any questions about how we deal with your data please contact us by using the contact information listed on the website and speak to our data protection officer.

How we gather information about you?

We collect information about you when you use one the contact forms on our website. We have made our best efforts to protect the information that we gather and hold about you. Our systems are password protected and we have implemented reasonable procedural security controls to protect against the loss, misuse, or alteration of your data.

What information do we collect about you?

The information we gather about you depends on which information request form you use on our website. Each form requests different types of information in regard to the type of enquiry. This is information is given to us voluntarily by you. In most cases we request, but not limited to, the following information:

- Name - Address - Email - Telephone Number

How will we use the information about you?

The information we gather will not be disclosed to anyone else outside of our business and business systems. We have number of business systems which your data may be entered including, but not limited to, business management systems, contact systems and sales systems. These systems are secure and can only be accessed by our business users.

Access to your own data

To be provided with a copy of your own personal data that we collect online and maintain in our database, and to contest and correct inaccuracies, or request that your personal data be deleted, please contact us so we can follow our procedure to action your request.

Disclosure of your information

We will not publish, give, sell or rent your information to anyone, ever. However, we reserve the right to disclose user information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) Our rights or property, other users, or anyone else who could be harmed by such activities. We also reserve the right to disclose user information when we believe in good faith that the law requires it.

Links to Other Sites / “Public” Areas

You should be aware that when you are on our web site, you could be directed to other sites that are beyond our control. There are links to other sites from our web site pages that take you outside our service. These other sites may send their own cookies to users, collect data or solicit personal information. The privacy policies of these other sites may significantly differ from that of us. We are not responsible for the privacy practices of any other sites and cannot guarantee the security of any of your personal information collected there.

Security and Protection of Personal Information

Protecting the security of all personally-identifiable information associated with our guests is of the utmost concern to us. Once we receive your transmission, we will take reasonable precautions to ensure its security on our systems. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we take all reasonable steps to ensure the security of our users’ personal information and maintain their privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of such personal information.

Klarna

In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you.

General information on Klarna you can find here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarna’s privacy policy.

Privacy Policy for Minors

We do not knowingly collect information from minors. If you are under 18, please do not provide any personal information to us.

Your Acceptance of the Terms of this Privacy Policy

By using this site, you signify your consent to the Privacy Policy. If you do not agree to this policy, please do not use this site. The terms of this Privacy Policy may change from time to time without prior notice to you, so please check this page periodically for any changes. Your continued use of this site following the posting of changes to these terms will mean you accept those changes.

If you have any queries please contact us to speak with our data protection officer.

Use of Google Analytics Data and Cookies

Like millions of other websites we use Google Analytics on this website.

Google Analytics is software that stores non-identifiable data about our visitors to help us make better decisions about how we structure the site and present information to you.

What does Google Analytics record?

What website you came from to get here. How long you stay for. What kind of device you’re using. And quite a bit more about how you navigate and use the site. We use Google Analytics to measure how users interact with the site to improve performance and functionality. This includes limited information from the Google Display network which provides anonymous aggregated data which may include gender and general interests information. These can be used by us and our web developer, Media Links Online Ltd., to better understand our visitors and improve the performance of the site to better suit your needs (for example so we can analyse performance and develop appropriate on-site offers for products and our services)

We do not use any of the anonymous aggregated data to retarget you on other sites or with personalised advertising outside of this site

If you wish to know more about what Google Display Ad Services, only some of which are used and then only within this site you can read more about Google advertising technologies

Or you can watch a video explaining how Google uses cookies.

If you wish to change what information is used for measuring your interaction with the site then you can edit your settings on what is included and tracked by editing Google Display ad tracking for your Google account

If you want to opt out of all Google Analytics tracking you can alter the settings on your browser to block or implement any no-follow functionality it may provide. Please be aware this impacts your Google account as a whole so this may impair your Search experience with Google and deliver less appropriate results, as your previous search history and interaction with any advertising will not be used to tailor location, search results or advertising that you see to your interests.

To make this opt-out simpler Google provide a tool for their Chrome browser and most leading browsers.

If you wish to adjust your consumer opt-out preferences for other members of the Network Advertising Initiative, to adjust settings for other companies besides Google you can edit your preferences for other companies here.

Please note these are third party tools and we cannot ensure the functionality of these opt-out tools with your browser and personal settings.

What do we do with your data?

We do not merge personally-identifiable information (for example information from any orders placed with us) with non-personally identifiable information collected through any Google advertising product or analytics feature.

We take your privacy seriously and we will not combine any anonymised data with order information in future without providing clear notice of the intent to introduce this, in advance and with the User’s prior affirmative (i.e. opt-in) consent to that merger.

We also collect aggregate information from all web site visitors. This aggregate data is used to customise our web content to deliver a better experience for our users and will in no way personally identify you. We only get average anonymised statistics and do not disclose or share this data with third parties – except of course Google who are the ones who provide this data. The tracking information allows us to better understand the kind of people who come to the site and what content they’re consuming. This helps us to make better decisions about products, design and content.

All of this activity falls within the bounds of the Google Analytics Terms of Service.

Use of IP Address

An IP address is a number that’s automatically assigned to your computer whenever you’re surfing the web. Web servers automatically identify your computer by its IP address. On occasions, we collect IP addresses for the purposes of system administration, to analyse aggregate information, and to audit the use of our site.

Use of Cookies

Use of clear GIFs

A clear GIF (Graphics Interchange Format) or pixel tag (also known as a ‘Web beacon’) is a line of code placed on some of our web pages and in emails which, in a similar way to our use of cookies above, allow us to analyse the specific usage patterns of visitors. We do not use clear GIFs.

May 2018

This privacy policy sets out how this website (hereafter "the Store") uses and protects any information that you give the Store while using this website. The Store is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. The Store may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What we collect

We may collect the following information:

name
contact information including email address
demographic information such as postcode, preferences and interests
other information relevant to customer surveys and/or offers

For the exhaustive list of cookies we collect see the List of cookies we collect section.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

Internal record keeping.
We may use the information to improve our products and services.
We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by letting us know using our Contact Us information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please email us this request using our Contact Us information.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

List of cookies we collect

The table below lists the cookies we collect and what information they store.

Cookie Name	Cookie Description
FORM_KEY	Stores randomly generated key used to prevent forged requests.
PHPSESSID	Your session ID on the server.
GUEST-VIEW	Allows guests to view and edit their orders.
PERSISTENT_SHOPPING_CART	A link to information about your cart and viewing history, if you have asked for this.
STF	Information on products you have emailed to friends.
STORE	The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE	Indicates whether a customer allowed to use cookies.
MAGE-CACHE-SESSID	Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-STORAGE	Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-STORAGE-SECTION-INVALIDATION	Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-TIMEOUT	Facilitates caching of content on the browser to make pages load faster.
SECTION-DATA-IDS	Facilitates caching of content on the browser to make pages load faster.
PRIVATE_CONTENT_VERSION	Facilitates caching of content on the browser to make pages load faster.
X-MAGENTO-VARY	Facilitates caching of content on the server to make pages load faster.
MAGE-TRANSLATION-FILE-VERSION	Facilitates translation of content to other languages.
MAGE-TRANSLATION-STORAGE	Facilitates translation of content to other languages.